Marketing is much more than buying an ad or a sponsorship. Marketing is a very different skill set than developing. And changing hats from developer to marketer can be hard. Once you’ve shipped it you have to sell it. Our desire to support the sites we read.ĭeveloping an app is only half the battle.Our desire to curate our own news feeds via our social networks.What I like most about is that it’s an amalgamation of two rising trends: So, in short, the advantages of over apps which are similar to it are: (a) it’s supposedly smarter (b) it lets you “look over your friend’s shoulders” at what they are reading and (c) you’re financially supporting the sites you read. Publishers get a kickback when you read their stuff. You can scroll through the Twitter stream of others and see what their suggested reading list looks like. Meaning, it’s a bit more than just a list of the links in your Twitter stream. Using some sort of bit.ly algorithm certain links and sites are given more weight and thus more likely to show up in your news stream. is bringing a few new ideas to the table: I think it’s obvious that this is the direction things are going with news - as readers we want to know what our friends are interested in and what they are reading.
#Instacast membership license#
In order to get paid you have to sign up as a publisher and license your content to .įrom my brief use of the app today, the idea is quite similar to Flipboard ( even has similar “folding” transitions as you navigate between headlines and articles). Each time a web page is viewed within the iPad app then that publisher gets paid by. Part of your weekly subscription fee will go directly to publishers - similar to how Readability works.
#Instacast membership free#
It’s free to download, offers a 7-day trial, and then will cost you a $.99/week subscription fee. The iPad app is the bigger news, however. The list is based on a combination of your Twitter stream and what links are most popular on the bit.ly servers. If you sign up for the free email service you get an email each morning with a handful of links to articles that thinks you’ll be interested in.
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